Singles looking car sales from the domestic auto market still seems almost Sentimental _ _ Sina blog king

 【Wen / Wang Almost】 any single state in the raw state or want to say goodbye with one's friends, today is definitely a very special day - Singles. According to the 2010 Academy of Social Sciences published , our 19 years of age age sex ratio imbalance, 2020, the number of Chinese men in marriage age of women more than 24 million. Therefore, it is a long-term from a practical perspective, this non-state legal holidays are a very special significance.
with 2.14 and known as the Chinese Valentine's Day Tanabata compared to the four components of the holidays with a strong appeal and relevance. but from the major sites of the situation, clearly not caused by automobile manufacturers and their suppliers enough media attention.
various overseas if the situation does not put much different? believe the answer without instructions. in such a mature auto market, new car sales is important, but is not the car manufacturers are the main source of profits. automakers more reflected the profits of the consumer in the use of a series of expenditure cycle, such as the necessary repairs, maintenance and vehicle modification, etc ..
on car manufacturers and words, as long as the car sold, it means an endless source of profits in future. dimensional model from a profit point of view, mature market and the domestic automobile market is very different. In order to maintain the normal operation of profit model, manufacturers have to find out offers a variety of reasons to create so as to promote order, such as whether you are single, if today is your wedding anniversary, there are no pets at home and so on. different options mean different discount rate, which sometimes resulted in orders The conclusion may be to  made amazing achievements in North America, in addition to price of the car itself is cheaper and longer warranty, but also its  unemployment and accident car customers to buy-back program.  success in gaining tremendous success, with a good grounding in marketing are inextricably linked. seize the deep-seated problems of society, marketing result is more effective. bachelor issue is also a social problem, there are over one billion people of China, absolutely is a big problem, then this part of consumers for marketing activities related to why not.
obviously there are many manufacturers and suppliers the media missed a good opportunity, but also from the weak sense of marketing Sentimental reflect the domestic auto market.
(text / Wang Almost)
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